Keynote: A Conversation with Jim Weber: Leading with Agility and Purpose

Jim Weber, former CEO of Brooks, in conversation with Melanie “Mel” Strong, will share the formula that re-founded and transformed Brooks from a business on the brink of bankruptcy into a $1.4B global powerhouse brand and industry leader, competing against world class brands. From leading with purpose and driving innovation to cultivating customer obsession and building more trusting workplace cultures, Weber reveals the key decisions that fueled Brooks’ success. His keynote presentation will offer outdoor retailers and brands powerful takeaways on strong leadership, adapting to change and disruption, and building an organization that can sustain—and thrive—through challenges.